We love this quote from Ritson: “I’m fascinated with how accidents make brands. There’s a random factor in almost every brand I’ve worked for that has been so important to its ultimate success. Let that happen.”

    https://www.marketingweek.com/ritson-10-marketing-hacks/

    #MarketingStrategy #MarketingTips

    Love @AbelandCole new campaign by @_heartsandminds. Beautifully done❤️🌍

    https://youtu.be/7XUwC2nngdI

    #Sustainability #organic

    They created a new blueprint for transforming fundraising in a declining charity sector.

    Watch and read the story of @sickkids which earned @cossette the prestigious President's Prize at the #IPAEff Awards. http://ow.ly/AIpJ50C2r1e

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